If you've chosen WordPress for your website, your next decision is often which page builder to use. Elementor and Divi are the two most popular options, each with millions of users. This comparison will help you choose the right builder for your project.
Elementor vs Divi: Quick Comparison
| Feature | Elementor | Divi |
|---|---|---|
| Free Version | Yes (limited) | No |
| Pro Price | $59-$399/year | $89/year or $249 lifetime |
| Editing Style | Sidebar + inline | Inline visual builder |
| Pre-made Templates | 300+ kits | 2,000+ layouts |
| Theme Builder | Pro only | Included |
| WooCommerce Builder | Pro only | Included |
| Learning Curve | Easier | Moderate |
Elementor: The Industry Standard
Elementor has become the most popular WordPress page builder with over 5 million active installations. It's known for its intuitive interface and extensive ecosystem.
Elementor Advantages
- Free version available: Start building without investment
- Intuitive interface: Drag-and-drop with sidebar controls
- Large widget library: 90+ widgets in Pro
- Third-party ecosystem: Hundreds of add-ons available
- Global widgets: Reuse elements across your site
- Popup builder: Create pop-ups without extra plugins
- Faster performance: Generally lighter on resources
Elementor Challenges
- Full features require Pro ($59+/year)
- Some users report conflicts with certain themes
- Annual subscription for Pro features
Divi: The Complete Package
Divi, by Elegant Themes, offers a complete solution including theme and builder with a massive template library and lifetime pricing option.
Divi Advantages
- Lifetime pricing: $249 one-time payment for lifetime access
- Includes theme: Divi Theme optimized for the builder
- 2,000+ layouts: Massive pre-made template library
- Inline editing: Edit text directly on the page
- Split testing: A/B testing built into the builder
- Theme builder: Customize headers, footers, templates
- Unlimited websites: One license for all your sites
Divi Challenges
- No free version to try
- Steeper learning curve
- Heavier page load (more CSS/JS)
- Shortcode dependency (harder to switch away)
Performance Comparison
Both builders have improved performance significantly, but Elementor typically produces lighter pages:
- Elementor: Better Core Web Vitals scores out of the box
- Divi: More styling options but larger CSS files
Pricing Breakdown
Elementor Pricing
- Free: Basic builder with 40+ widgets
- Essential ($59/year): 1 site, 90+ widgets, theme builder
- Expert ($199/year): 25 sites
- Agency ($399/year): 1,000 sites
Divi Pricing
- Yearly ($89/year): Unlimited sites, all features
- Lifetime ($249): One payment, forever access
Which Should You Choose?
Choose Elementor If:
- You want to try before you buy (free version)
- Performance is a top priority
- You prefer a simpler interface
- You need specific third-party add-ons
- You're building one or few websites
Choose Divi If:
- You want lifetime pricing (best long-term value)
- You build many websites
- You love the huge template library
- You want A/B testing built-in
- You're committed to the WordPress ecosystem
For Las Vegas Businesses
We use both builders at Neon Digital Media. For most client projects, we recommend Elementor for its lighter footprint and larger ecosystem. However, for agencies and developers building multiple sites, Divi's lifetime pricing offers exceptional value.
Learn about our WordPress design services or contact us to discuss your project.
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